We're Haavn. We help teams discover where AI creates real value, then understand, adopt, and build with it.
AI will transform your business. The challenge isn't access to the technology - it's discovering where it adds real value across how you actually work.
We help you build a shared language around AI, discover where it fits, and build solutions alongside your team.
The core team
Haavn was co-founded by Mary Hurd and Sebastian Assaf. Together, we've spent over a decade designing and building products used by millions, including some of the earliest AI-powered systems at Google. We're AI optimists and pragmatic builders, focused on helping people use emerging technology.
Mary Hurd
Mary helps people and teams make sense of change. For the last decade, she's built products, shaped brands, and led high-performing teams, designing experiences that make complex technology easier to understand, adopt, and use. Across her career as a facilitator and strategist (at places like Google, Meta, and early-stage startups) she's launched AI-powered products, built global enablement programs, and led initiatives connecting product, education, and innovation.
LinkedInSebastian Assaf
Sebastian brings over a decade of experience from Google, YouTube, and Apple to the challenge of defining visual identities for new technologies. At YouTube, he led art direction for the platform's first advanced effects suite, combining top creative talent with cutting-edge AI to empower millions of creators. Working with Google Research's speculative design team, he shaped early concepts and user experiences for pioneering AI technologies, including early versions of Gemini, AI operating systems, and AI agents.
LinkedIn
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Every engagement starts with a conversation. Tell us about your team and what you're trying to achieve.